Registration now open for September virtual forum
|
Hi! The conversations from our inaugural Biopharma Comms Forum in June keep resonating – particularly around what it means to navigate the current landscape, and what's on the not-so-distant horizon. We heard you asking for deeper AI discussions, and we've delivered. Registration for our September 18th virtual Biopharma Comms Forum is now open. September 18th: The Ripple EffectChoose your engagement level with this flexible forum experience. Our virtual format lets you tune into the full day or drop in for specific conversations:
Meet our first speaker: Nicole LefferI've been learning from Nicole for over a year, and her sessions are genuinely mind-blowing. Fortune 100 companies bring her in because she goes beyond surface-level AI overviews to show practical applications that separate savvy communicators from those still treating these tools as spell-checkers. This workshop alone is worth more than the forum admission price. More speakers and session details coming in the weeks ahead. Forum tickets
The work we all do creates ripples that extend far beyond communications, shaping how companies operate and how therapies reach patients. What boundaries are you ready to reimagine? What conversations do we need to start? Looking forward to September, Lynnea |
T2B Monthly
T2B Monthly | August 2025 New meetups, countdown to T2B Virtual Forum, recaps of August convos, and more! I always think August is going to be a quiet month, but between coast-to-coast meetups, a brand-new masterclass, prep for September’s forum, and some memorable conversations over the past few weeks, this newsletter is packed! We have a few “firsts," too: Our first Philly meetup, our first D.C. meetup, and a first look at how September’s Ripple Effect Forum is shaping up. And of course,...
Hi! Our August Comm Convo was a wide-ranging discussion about how comms teams can effectively operate in the life science ecosystem. Replay available here. Here are our top 10 takeaways for gaining and maintaining influence no matter the type, size, or shape of your organization: 1. Accept trade-offs in structure. Both centralized and decentralized models have strengths and weaknesses—focus on adaptability and network reach, rather than defending one model. 2. Prove advisory value. Instead of...
Hi! Our recent seminar with Fullintel (a T2B Pro Perks partner) dug into a question we’re all facing right now: What happens when algorithms, not editors, determine what audiences see? Although AI may be changing the rules around best practices, it’s also giving us new ways to get our stories out there and make them stick. Here are 10 highlights from our discussion: 1. AI is everywhere in life sciences. Professionals in our field use AI at nearly 4x the rate of other industries (31% vs. 8%),...