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Hi! In the old days, crisis responses started after something goes wrong. But issues give us plenty of warning if we know where to look. Tomorrow (Thursday, November 13th) @ 1 p.m. ET / 10 a.m. PT / 6 p.m. GMT, we’re bringing together the team from Fullintel for our final partnered seminar in this year's quarterly series: “From Crisis Response to AI-Supported Crisis Prevention”Free for all T2B members. What we’ll cover in 30 minutes:
Fullintel is a T2B Pro Perks Partner, and this session will share immediately applicable approaches drawn from their work with major brands and agencies. Crisis prevention beats crisis management every time. And as AI reshapes how we monitor and interpret media signals, communications teams that blend machine insight with human intuition will have an edge. See you tomorrow, Lynnea PS - If you're in Boston, come out for our final networking mixer TODAY at Third Rock in the Fenway (RSVP here), and if you're in NYC, swing by Cure tomorrow for our reception (sign up here). |
Hi! As we know all too well, life sciences comms comes with a unique set of complexities, from regulatory constraints, to deep investor scrutiny, to audiences with technical expectations. But many of the challenges we face aren’t truly one-of-a-kind to our sector. Across industries, communicators wrestle with trust, ambiguity, executive counsel under pressure, and shifting stakeholder dynamics. Our March Comm Convo brings together communicators who have worked in and out of life sciences to...
T2B Monthly | February 2026 Hi! Even though we always ask our panelists to ditch the BS, even I'm sometimes surprised by the candor that shows up. Across our Post-JPM press panel, Beyond ChatGPT webinar this morning, and Navigating Misinformation Comm Convo, this month was no exception. I also want to shout out our roundtables. Member-led, volunteer-driven, diving deep into the disciplines that make up our world. They are setting a high bar. Seriously. Someone called T2B a "movement" the...
Hi! A quick reminder about tomorrow’s Q1 AI Roundtable panel. We all love ChatGPT, but this discussion is designed to give us a broader view into the AI tools communicators should consider experimenting with right now, and how to use each with more precision. Beyond ChatGPT: The AI Toolkit Every Communicator Needs in 2026 📅 (Tomorrow) Friday, February 27th @ 12-1 p.m. ET / 9-10 a.m. PT / 5-6 p.m. GMTSign up here. Exclusive to T2B Pro and Student members T2B AI Roundtable members Matthew...