Tomorrow, We're Applying Exec Coaching Principles to Comms
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Hi! In tomorrow's masterclass, Anca Ammon, Ph.D. -- communications strategist, executive coach, and neuroscientist by training -- will introduce executive coaching strategies for better understanding differing perspectives, leading productive conversations, and helping teams make clearer decisions. T2B’s quarterly professional development masterclasses help communicators deepen self-awareness, strengthen the leadership and interpersonal capabilities that shape their impact, and grow with greater intention. And tomorrow's session is no exception. The Coaching Mindset for Communicators🗓️ Wednesday, August 5th | Noon-1 p.m. ET / 9-10 a.m. PT / 5-6 p.m. BST As communicators, we spend much of our time helping people navigate competing priorities, resistance to change, unclear objectives, and difficult conversations. Sometimes it can even feel like we're therapists for our business partners or clients because we help people think through complex situations that were never part of our job description. What we'll explore tomorrow:
Whether you work in-house, at an agency, or as an independent consultant, you'll leave with new approaches to apply the next time you're navigating competing priorities (which, let's face it, is pretty much every day!) or helping a team work through a difficult decision. Hope to see you tomorrow! Lynnea |
T2B Monthly
Hi! Regardless if patient advocacy is in your or your clients' remit, we communicators still work with patients and patient advocacy organizations all the time -- from storytelling and disease education to advisory boards, clinical trial communications, research initiatives, employee engagement, and beyond. But the role of patient advocacy has evolved, and so should the way we approach those relationships. Tomorrow’s Comm Convo will bring together leaders from the Cystic Fibrosis Foundation,...
Hi! Although our T2B programming is purposeful and tailored to biopharma communicators, we know it's almost impossible to attend and read everything we put out for the community. Instead, we hope that a subset of what we offer really resonates with you and serves where you're at -- wherever that is. Tomorrow, I'm holding a short, 30-minute info session to walk through the different kinds of membership and how to maximize your experience. T2B Info Session Tuesday, August 25th (tomorrow)12:30-1...
Hi! Registration is officially open for our 2nd Annual Virtual Biopharma Comms Forum, happening Tuesday, October 6th and Wednesday, October 7th. This year’s theme is Owning the Outcome. The title reflects how much our jobs have been changing. The comms role has expanded across the business – into investor relations, policy, patient advocacy, employee engagement, digital, social, AI, and beyond. While few of us formally own ALL of these areas, we are increasingly expected to understand how...